Geoffrey Mayne|January 15, 2009|9

About ask.com

Here’s something to ponder upon. It’s not that ordinary surfers weren’t already confused about which search engines work best, here’s news of another choice. Ask.com has decided to go big and make hay while the sun shines. We’re already aware of all the competition between Google and Yahoo, and as if that wasn’t enough, Ask.Com plans to launch itself against Google, Microsoft and Yahoo.

They plan to follow a Super Verticals strategy that will enable them to answer factual questions directly. Another interesting thing that one must know is that Ask.com will also be the NASCAR official search engine. The system isn’t up and working jut as yet. All enthusiasts and critics will have to wait till next month, February 15th, 2009. They plan to make a launch on the day of the Daytona race, a new beginning ad certainly ample marketing for the big day in all fronts.

It certainly is a great strategy to launch  a competitive search engine because all NASCAR fans will now head to one destination, Ask.com. The company is obviously hoping to convert current users loyalties through this approach. It’s still too early to predict results but this certainly is a smart tactic by Ask.com.

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About Geoffrey Mayne

Geoff is our main technical expert, but also dabbles in design and SEO from time to time. Out of work he's a tattoo enthusiast and enjoys frequent visits to the gym, as well as growing a very odd mustache
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  • http://goacom.blogspot.com Goacom

    It is good to see a player trying to take on google, microsoft and yahoo. However I feel it will take it ages to outbeat any one of them unless he empowers his engine with innovation the like of which may not be found at the other three.

    Any which ways, it is bound to add more to the searches.

  • Lilian

    i still hae a lot more to learn in this internet world…sometimes the information are all overwhelming…anyways thanks i have come to visit your blog…full of information

  • http://www.assistedseniorliving.net/facilities/florida/miami/ Senior T

    I read an article about Ask.com about a year ago saying they planned to eat Google’s lunch. During ththe last year, they have made very little progress. I wish them the best because it is best for the users if there is more competition. I am still betting that Google has 80% of the search market in 2012.

  • http://keanureeves.blogspot.com Reese

    Ask.com is making a comeback. I don’t know. It used to be a good site then. I believe it’s ask jeeves or something? In my opinion, they should have competed with Yahoo answers instead.

  • http://www.yahoo.com pratyush dwivedi

    ask.com is a very good site for future

  • http://www.musclesweb.net/forum/ Guest

    Lets hope ask.com has a bright future. MSN and yahoo have proven to be inferior so far.

  • fuadi

    now the competition is more interesting, i just hope with more competition, our way to get job are more open

  • http://www.agramycity.com Baxy

    Its well known truth that current internet in controlled by Google, Its good to hear some news that the lost search engines are now coming up to show their presence. After all a healthy competition is always beneficial for end users.

  • http://toostep.com/profile/rohit_khanna ROHITK

    I am using all most 5 search engines but I feel ASK has some potential but do not know how far will it go….BCz still People and I also prefer google…