Creating a Brand With Brand Anchor Links

So I have been playing around with xtranormal.com and decided to do a blog post in their video format. Hope you understand it, basically it just explains how you can increase your brand by not just focusing on keyword targetted anchor links but rather obtaining brand domain anchor links.

I.E. The reason sites such as Toyota, Ford etc have seen a brand boost is because the majority of their links if not all of them link back with their brand domain name. So as an example if I registered djsdjsndjsndj.com, youwould look at getting anchor links for djsdjsndjsndj to increase your brand rating.


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About Musa Aykac

Musa is the founder of SEOTops and has been in the internet marketing industry since a young age.
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  • http://www.techjaws.com Frank Jovine

    I recently published an article on anchor links and explained how you can get non competing keywords by using the Google Keyword Tool. You would be surprised how many different phrases are getting good search volume and they have little competition.

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  • Guest

    Well I must admit, the video made me laugh. Well done there, though I don’t think it’ll be in the running for any awards :P

    As for the actual topic, great idea. I started by buying a strictly SEO domain name, so my brand actually represents my targeted keywords for the most part. That has helped a lot, and I started out just advertising the brand with anchor text. Now that I have that ranking set in stone i’m working on a close, but no the same search term. I’m finding it rather hard, but overtime hopefully it’ll increase.

    Thanks again for the tip, great for people just getting into SEO and for those of us who need a friendly reminder every now and then.

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  • http://www.overcomingpanicattacks.org Jon McDowell

    I like the video. I actually believe in the concept of strengthening your links using brand to boost the brand rating.

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  • http://www.principalcomputers.com.au James Murdoch

    isnt it ! wow, then i need to try those keywords too, till now i was thinking that online marketing is only possible with those companies who are famous with their brand names, i was searching some damn things that could really help me, thanks..

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  • http://www.jowki.com Artful Dodger

    Hello, good information. I really like the video :P . I’m going to try this out by using it on my website :) .

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  • http://www.Sitefind.org Kevin

    Great point. Most link building solely focuses on driving traffic through topical keywords. Branding for most sites wouldn’t take very much effort and could pay tremendous dividends when selling a site.

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  • http://chestworkout.info/ Dave

    I’ve heard this before but never really believed that going for a brand in my anchor text could help more than using good keywords in anchor text.

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  • http://blog.princeporter.com Porter

    I can definitely second that the Google Keyword Tool is a great source, I’ve increased my SEO practices a ton by using that and finding some phrases I’m sticking to for back links. I’ve done plenty with my actual domain name, have first place for that easily, now I need to work on popular, yet less targeted phrases.

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  • http://www.anastasiadate.com/ Alex Ryder

    Creating a brand is very much important indeed and i am sure that if you create a brand than it will be of awesome help to all. It would definitely be better if you’ll use Brand Anchor links while creating a brand. It will be of great help to get link popularity and credibility.

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  • Guy

    Hey! Great video and something I totally agree with. Whenever I am doing linking building for my sites I am always getting a portion with brand name anchor text. I think this is important for people to do.

    Thanks

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  • Putty Chin

    yes,that is right.thanks for your sharing.

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  • Stephan Boulder

    URL link branding is very important factor of SEO. Google keyword tool is invaluable in selecting the heavyweight words to target.

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  • http://www.recoveryhair.com Stewart

    hmm… ya i think about this before. Creating a brand anchor text is more on long run.

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  • http://www.recoveryhair.com Stewart

    hmm… ya i think about this before. Creating a brand anchor text is more on long term branding marketing.

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  • http://www.principalcomputers.com.au James Murdoch

    yeah the video was really funny, i was thinking too that marketing just depends on keywords, but i was wrong because domain names also matters a lot and also when you tie up with some brand names.

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  • http://www.i-tong.com Melo

    So, if my domain is greatblog.com then I need to anchor it with greatblog, right? Sounds simple enough to do.

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  • http://www.basinpipes.com Alan @ Basin Glass Co.

    It could be beneficial to use this method once you have some rank on Google. I would think it may be easier to try to get some traffic to your site through old school link building and then try to build up a brand.

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  • http://bbmsm.com Benton Maples

    Sometimes the simplest ideas are the most powerful, and this post is a good example of that.

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  • http://www.tattoosfx.com Bobby

    Great video very nice, i currently am not doing any anchor text branding on my site, but that is gonna change soon

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  • Eric Beldstern

    Good stuff! Branded & URL based links are definately a major SEO factor these days. I think that search terms come into play too. How many people do you think search for Ford or Toyota? That’s got to be a factor in the Brand algo.

    Now – how to get people to search for my brand without spending $$$ in advertising. . .

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  • tony

    Good stuff, Creating a brand anchor text is more on long run, but is worth.

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  • http://www.empoweredseo.com/ joel

    Nice concept. Amazing video. I liked it a lot. I will try this out. I have always thought of giving importance to the brand name as most famous companies do. Link building through brand anchor links! Really a cool idea. Thanks for sharing.

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  • http://www.trendpointe.com Tommy

    nice video 10times more understandable than just word.
    i will try it to my site.

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  • http://www.townehouse.com/ Debra

    Great video. I think that businesses should really focus on both branded and keyword focused anchor text. If there is cause to believe that customers may be searching for the business online, then absolutely use some brand focused anchor text. Otherwise, I think it would make the most sense to focus on keywords.

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  • http://www.firstireland.com/ WMF

    Excellent presentation.Very crispt and to the point.Send me a copy thanks a lot.

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  • http://haydiogrenelim.blogspot.com Mehmet

    Perfect post ,very thank you sory my english is bad.

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  • OweEng2

    Great guide and video! Haven’t really heard xtranormal.com till I read your post. Tried and tested it and I really liked the site and it’s features. Thanks for the share

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  • http://dynamic-website-design-seo-marketing-professionals.com Paul

    Hi yes great video however if you optimize your pages correctly and use text for your brand name providing it is in ant way original you will soon rank organically for it people reading your brand name in anchor text in my opinion wont promote it all that well as part of the whole concept of branding is a visual experience that is memorable.
    Just my opinion

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  • http://www.increaseyourverticalhq.com complex

    The branded anchor text is a good idea actually. When im building backlinks to my site I just do it the regular way with keywords.

    I shall incorporate these ideas :)

    Thanks a lot, the video was quite good in helping the explanation aswell.

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  • http://icycool311@hotmail.com saad

    yes i would agree with you, but nways if you regestied dwdwdwdww.com , i dont think you will need to create backlinks for that because when u’ll search for wdwdwdww on search engines your site will be on top.

    If it is a well know brand then people will actually click on.

    Regards,
    Saad.

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  • http://www.banatblog.eu Banat

    But you first have to build a brand before you can assure it with anchor texts.

    Greetings Banat

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  • http://www.ecomputercity.blogspot.com Randy

    Thanks for sharing, I like your article and the video. I think I have to think about this advice :)

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  • Robert

    I like the video, it’s cool and funny. Did you make it, how?

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  • http://www.solef80treadmillinfo.org Jasson Moul

    Great video. I will try use the concept for my online journey. Branding is important but it takes time and lots of efforts. Thanks for sharing.

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  • http://www.maminetz.de Mami

    Heehee, great Video!! Thx for share

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  • Dyson DC23

    lol Great video! Thanks for sharing.

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  • http://digitalbathroomscale.org/ digital bathroom scale

    Very helpful post. Thanks for putting up this informative article. Great layout.

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  • http://www.homemadewindmillgenerator.com/ homemade windmill

    nice post. i think branding your own business is really important if you want to build a bigger business. with branding you can get more loyal customers and credibility. thanks for this useful post. cheers

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  • http://www.prolongejaculationtruth.com Jeff

    Nice video. Creating a brand is important for long run but it takes time. But it is worth..

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  • Dany deen

    LIKE THE VIDIEO, GOOD INFO.

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  • http://thecordlessimpactwrench.info Ray Ray

    Nice video. Thanks for putting up this informative article. I think I have to think about this advice.

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