Best Tools for SEO
Aside from a nice-looking website with interesting and regularly updated content, SEO is essential to bloggers. While it’s entirely possible to do SEO on your own, due to the complexity of SEO rules to adhere to, it’s probably a lot more efficient to fall back on tools out there that are primed for helping your site rank higher.
Whether it’s full-featured toolsets, keyword suggestion engines or very specific site crawlers and link checkers, there’s a huge number of tools and services out there that can help you improve your blog’s SEO.
In this post, we are listing our 5 favorite SEO tools you can use for free, and if that is not doing it for you, there is a second list of 15 more tools to try out at the second part of the post.
Recommended Reading: 10 SEO Mistakes Bloggers Should Avoid
Our Favourite 5
Majestic SEO is one of the most advanced and complete SEO services on the market, focusing specifically on link intelligence and domain-based metrics. The tools it has to offer include the Site Explorer, Backlink History tool, Keyword Checker, Comparator and a Clique Hunter. The comparative tools require a paid subscription, but the free account is enough if you’re only interested in your own blog(s).
The IIS SEO Toolkit has Site Analysis, Robots Exclusion, Sitemaps and Site Index modules. The Site Analysis module has a full-featured crawler engine as well as a Query Builder interface to generate custom reports. The Robots Exclusion module shows robots’ content and lets you set “allow” and “disallow” paths, while the Sitemaps and Site Index module lets you view, edit and delete sitemap and site index files.
Screaming Frog’s SEO Spider is an extensive website crawling tool that will help you analyze and audit your website for maximum search engine optimization. The SEO Spider checks your website’s links, CSS, scripts, images and apps to identify problems such as duplicate pages, broken links, URI issues and redirect errors.
Since most of your traffic is probably going to come from Google searches, you’ll definitely want to take a look at Google’s new Keyword Planner. Google’s Keyword Planner provides a wealth of information on currently popular keywords that you can further fine tune with advanced filtering options. Keyword Planner also has a historical view, letting you see the popularity of keywords over a twelve-month period.
Virante offers a number of on-site and off-site SEO tools for free on their website. On-site tools include a Duplicate Content Tool, an LDA Content Optimizer and a Density of Keyword Tool. Amongst the off-site tools are a Competitive Analysis Tool, a Link Atrophy Tool and a PageRank Recovery Tool. Virante also offer miscellaneous tools like a Clean IP Tool and a HTTP Header Check Tool.
More SEO Tools
It’s always good to have more choices. Here are 15 more SEO tools that bloggers can use for free. Let us know your favorite in the comments.
Web CEO is a complete SEO tool that comes in both online and offline versions. Like most SEO tools of this type, Web CEO has features such as rank checking, link management and analysis as well as on-site opitmization tools such as a Site Auditor that can scan your blog for broken links and other SEO-damaging errors. Web CEO operates on a freemium model.
SEO Book has a number of free SEO tools available on their website. Just register a free account and you’ll be able to use tools such as their Keyword List Generator, Meta Tag Generator, Server Header Checker and Link Suggestion Checker, all for free. You can also download Firefox extensions such as their SEO Toolbar that provides competitive and search data directly in Firefox.
SEOgadget provides a number of free SEO tools to help you with your SEO efforts. Some of the tools SEOgadget provide include a Link Categorization Tool for Excel, a Content Strategy Generator, Anchor Text Tool as well as a SEOgadget for Excel tool that allows you to interpret data from services such as Majestic SEO in Excel.
SEER’s SEO Toolbox is an all-in-one spreadsheet-based SEO toolbox that can be used to analyse data from sources such as Google Analytics, Majestic SEO and Twitter. It also has some